January 2025

WellnessHealth

The Berocca Line-Up That Helps You Own The Zone

20 June '25

5 min read

Earlier this year, Berocca brought their “Own the Zone” campaign to life – and now we’re breaking down the range behind the movement. Here’s how to find the right fit for whatever your day throws at you.

Blog Article - Bayer | Berocca: Own The Zone 2025 | Hero Image (Media)

From early alarms to late meetings, long workouts to quick turnarounds – modern life doesn’t slow down. Some days, you’re in the zone. You’re sharp, energised, ticking things off like a machine. Other days? Not so much. Whether it’s an extra early flight, a long day on your feet, or just a case of serious afternoon slump, we all have moments where a little extra support wouldn’t go astray.

That’s where Berocca comes in. Their Own the Zone campaign is built around one simple idea: the better you feel, the better you show up – at work, at the gym, in life. With a range that includes Berocca Energy, Berocca Hydrate, Berocca Mind, and Berocca Immune Daily Defence, it’s all about seizing the day and helping you be your best self.

Own The Zone IRL

Earlier this year, Berocca teamed up with Chemist Warehouse to bring their campaign to life through an immersive, in-person event. The space was transformed into four interactive zones, each designed to spotlight a specific need: energy, focus, hydration, and immunity. Guests moved between experiences hosted by some names you know (and follow) – Emily Brogan, Brodie Holland, Matt Agnew and Emmy Lou. Each zone showcased how Berocca supports different moments throughout your day – helping you feel more ready to show up, however your day unfolds. Let’s break down each product, so you know exactly what to reach for, and when.

Four people pose with a large Berocca product display at a promotional event, with red curtains and branded banners in the background.
Guest in athletic wear poses at Berocca Energy brand event with green backdrop and arcade game display.
Berocca Immune display showing three circular windows highlighting Vitamin C, Zinc, and Vitamin D with their immune support benefits.
Three women pose with large Berocca Mind product display against blue backdrop with word search wall art and promotional materials.
Two smiling friends holding drinks pose together against a vibrant pink and blue background in a social setting.
Two people holding large Berocca Energy prop tube against green backdrop with vitamin symbols and branding elements.

Master your mind

Some days, staying focused feels effortless. Other days, you reread the same sentence five times and still forget what it said. Whether you're working through a to-do list or studying for something big, mental clarity can make all the difference.

Woman in white sleeveless top smiling while holding a product box against blue wall with periodic table elements.

Berocca Mind is scientifically formulated with Spanish sage and 12 essential vitamins and minerals – including all eight B vitamins, plus vitamin C, magnesium, zinc and iron – to enhance cognitive performance and memory as well as support mental focus[1] [3]. Spanish sage has a long history of traditional use in supporting memory. In fact, a clinical study found that a single dose of Spanish sage was associated with improvements in memory speed and mental recall within an hour[1].

It’s the kind of support you want when your brain needs to show up – for deadlines, decisions or just staying on top of a busy day. And while the right nutrients can go a long way, so can the little rituals: a walk, a reset breath, even touching grass. When your mind is feeling scattered, a small moment of grounding – literal or otherwise – can help you get back into the zone.

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Bring the best version of you

Turning up late to a morning meeting because you’ve moved at the pace of a snail since waking? Yawning halfway through your best friend’s story? Oat milk latte just… not cutting it?

Dance Revolution arcade game setup in green-lit Berocca Energy promotional display with vitamin benefits shown on wall backdrop.

Berocca Energy is formulated with high-strength B vitamins, magnesium and zinc to enhance energy levels and improve mental stamina[2] [3]. It’s caffeine-free, which means no crash later – just steady support to help you power through whatever the day throws at you.

Reach for it on back-to-back days, when your calendar’s looking chaotic, or when you want to feel more switched on.

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Berocca Immune product display with yellow backdrop featuring circular panels highlighting Vitamin C, Zinc, and Vitamin D benefits.

Build a defence around you this winter

When you feel that telltale tickle in your throat – or realise everyone in the office is getting sick – it’s only natural to want to help strengthen your defences. Berocca Immune Daily Defence is scientifically formulated with high-strength vitamin C (1000 mg), vitamin D and zinc to support your immune system – not just in winter, but all year round.

Athletic woman in black workout attire holding Berocca Immune products against vibrant orange backdrop with brand display.

It’s designed to enhance immune defence, support healthy immune system function, and help reduce the occurrence of common colds. And when a cold does hit? It can help decrease the severity and duration of symptoms, too. When life’s busy and the temperature drops, it’s easy for your immune system to take a hit.

Think: quality sleep, stress management, regular movement[4], and nutritional support that includes nutrients like vitamin C, D and zinc. So whether you're navigating chilly office air-con, shared Ubers or your kid’s classroom coughs, Berocca Immune is there to support your body's natural response – and help keep you going.

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Bring your personal best to your performance

Big workout? Big night out last night? Whether you’ve run a marathon or done an all-night dance marathon, hydration plays a key role in helping your body recover and perform at its best.

Orange exercise bikes with red spiral wheel designs in a blue room with pink curtains and Berocca Hydrate branding on the wall.

Berocca Hydrate is scientifically formulated with electrolytes, B vitamins and magnesium to help relieve symptoms of dehydration, help restore electrolyte balance, support energy levels and healthy muscle function. It’s also designed to assist with post-exercise recovery and reduce mental and physical fatigue – so you can bounce back and feel more like yourself.

And if you're travelling? Berocca Hydrate helps reduce symptoms of jet lag, making it a handy companion for long flights or busy days on the go.

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Ready when you are...

When you’ve got the right tools in your kit, even the off days feel doable. From energy and focus to hydration and immune health, Berocca’s range is designed to support you through the everyday – whether you’re powering through deadlines, recovering from a workout, or just trying to feel more like yourself. Because showing up for life isn’t always about being at your peak – sometimes it’s just about having the right tools to help you feel ready for whatever the day throws at you. Discover the full Berocca range in-store or online at Chemist Warehouse.

References

  1. A clinical study (n=24) of 25uL Spanish Sage extract showed improved accuracy of memory and secondary memory (including word recall) at 1 hr post-dose vs. placebo. Tildesley et al. Physiol Behav. 2005;83(5)690-700.

  2. Huskisson E, Maggini S, Ruf M. The role of vitamins and minerals in energy metabolism and well-being. J Int Med Res. 2007;35:277–289. Funded by Bayer Consumer Care.

  3. Sarris J. et al. 2021. Potential mental and physical benefits of supplementation with a high-dose, B-complex multivitamin/mineral supplement: what is the evidence? Nutr Hosp. 38(6):1277-1286.

  4. Healthdirect. How to power up and boost your immunity ASAP.

Always read the label and follow the directions for use.

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