January 2025

BeautyHealth

This Sunscreen and Skincare Hybrid is the New Generation of Suncare

13 Mar '26

5 min read

When sunscreen and high-performance skincare ingredients collide, serum-light formulas are redefining what daily protection looks – and feels – like.

Q1, 2026 - P&G, OLAY | New Generation of Suncare Meets Skincare Hybrid | Hero Image (Media)
Always read the label and follow the directions for use.

As any Australian can tell you, we live under one of the harshest suns in the world, with a UV index to match[1]. But our fierce climate has never stopped us from spending time out and about – it’s part of who we are. “No hat, no play” and “Slip, Slop, Slap” were basically drilled into our consciousness from day one.

And yet, as adults, while many of us have our skincare routines well and truly locked down, there’s still one step that tends to fall through the cracks.

Because here’s the thing: no matter how considered the rest of your morning beauty line up is, it only really counts if you’re wearing sunscreen. Daily sunscreen remains the most important anti-ageing step – the sun is the number one cause of premature skin ageing[2] – yet only two in five Australians use SPF 30 or higher on most days[3]. So why is it still the step so many of us overlook?

Sunscreen’s reputation problem

Sunscreen, for all its protective glory, still has a bit of a PR problem. Reputation matters, and its stereotypically heavy formulas, sticky texture and white cast – along with that unmistakable sunscreen scent – are classic complaints.

And while protection is non-negotiable, sensory factors like smell, texture and feel aren’t insignificant. They can influence whether it becomes a daily habit, or something you reach for only occasionally.

There’s also a common myth that sunscreen is situational rather than routine – something you only really need on hot, sunny holidays or when you’re spending hours outdoors. In reality, UV exposure isn’t limited to summer or beach days[4], which means sunscreen earns its place in your everyday routine – even if you don’t plan on leaving the couch.

Hand with dark blue nail polish holding Olay Super SPF 50 fluid moisturizer bottle against white background with shadow lines.
Always read the label and follow the directions for use.

The sunscreen you’ll actually want to wear

So, if daily sunscreen is the most important anti-ageing step, it needs to feel as good as skincare. After all, the best facial sunscreen is the one you’ll actually use consistently (and apply correctly). For the one-and-done skincare types – or anyone who wants the most out of every step in their routine – look to Olay’s Super SPF 50 Fluid Moisturiser*, the brand’s latest genre-bending launch.

White moisturizing cream or lotion dollop on person's hand against crumpled white paper background.
Always read the label and follow the directions for use.

This new-generation formula has been cleverly designed to help counteract the visible signs of sun exposure with niacinamide, while delivering broad-spectrum UVA and UVB protection to help prevent future damage. The suncare-meets-skincare serum is also loaded with collagen peptides, soothing trehalose and glycerin – plus it’s fragrance-free, which is a win if you’re particularly anti that classic sunscreen scent.

Part moisturiser, part sunscreen, part makeup primer; this triple threat serum melts quickly into skin with an invisible, non-greasy finish. It layers seamlessly under makeup, creating the perfect canvas for buffing on foundation – no pilling, no white cast.

It’s the kind of morning shortcut that earns its place on your bathroom shelf, making everyday sun protection feel effortless rather than a chore. And let’s be honest – we all live busy lives. We don’t need any more of those.

Olay skincare product displayed on decorative glass dish atop white modern side table with green plant leaves visible below.

Repeat after us: more is more

When it comes to sunscreen, the amount matters. To get the level of protection on the label, it needs to be applied properly – not dotted, dabbed or rushed on as a second thought. A simple rule of thumb, recommended by Cancer Council Australia, is one teaspoon of sunscreen for each body part[5]. If you’re unsure, it’s always better to take a maximalist approach, and reapply every two hours[6].

Supercharged skincare

Once sunscreen is locked into the routine, the rest of your skincare can be chosen more intentionally to complement that daily protection.

Crystal glass dish with Olay skincare bottle casting dramatic shadows against white background with wine glasses above.
Always read the label and follow the directions for use.

A new generation of suncare

Maybe daily sunscreen didn’t always make the cut in your earlier routines. Or maybe you’re looking for something that feels more sophisticated. Either way, this is your reset – with smarter formulations, improved textures, and sun protection that fits seamlessly into every (single) day. Discover Olay’s Super SPF 50+ Fluid Moisturiser* online and in-store at Chemist Warehouse today.

References

1. Cancer Council Australia. Cancer Council stresses importance of improved understanding as UV reaches extreme levels this summer.

2. Australasian College of Dermatologists. Ageing skin.

3. Australian Bureau of Statistics. Seven insights: sun protection behaviours in Australia from new ABS data.

4. Cancer Council Western Australia. Ten myths about sun protection.

5. Cancer Council Australia. Sunscreen – advice.

6. Cancer Council Australia. Tips on being sun safe this summer.

*Always read the label and follow the directions for use. Sunscreen is only one part of sun protection. Avoid prolonged high-risk sun exposure and re-apply frequently.

Sponsored content in partnership with OLAY.

Enjoyed this? You'll love these...

  • Blog article - Supplier - OLAY | How to Introduce Retinol into Your Skincare Routine: Hero

    Beauty • Wellness

    28 Oct '25

    How to Introduce Retinol into Your Skincare Routine

  • 2026, Q1 | Blog Article - BAU | Summer Hair TLC: How to Revive Your Strands After Sun, Salt & Sea | Hero

    Beauty

    24 Feb '26

    Summer Hair TLC: How to Revive Your Strands After Sun, Salt & Sea

  • Blog Article - P&G, OLAY | Celebrating Mature Skin with Olay's Best Red Duo | Image Block (Media)

    Beauty

    20 Aug '25

    Celebrating Mature Skin with OLAY's Best Red Duo Everyone's Talking About

  • 2026, Q4 - 26th February | Supplier - L'oreal, Revitalift | Glow All in – How to Get Glass Skin Without the 10 Steps | Hero (Media)

    Beauty

    26 Feb '26

    Get The Glow: Glass Skin in Two Easy Steps