January 2025

Colgate Toothpaste Total Active Prevention Original 40g

Product ID: 2683379

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$2.69

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Colgate Total Active Prevention
Colgate Total Active Prevention
Colgate Total Active Prevention

Long-lasting 24hr anti-bacterial protection*

Long-lasting 24hr anti-bacterial protection*, against bacteria, the root cause of plaque, tartar, bad breath and cavities.

*bacteria reduction on teeth, tongue, cheeks and gums after 2 x daily (every 12 hours) brushing with 4 weeks continued use

Colgate Total Active Prevention

Clinically Tested

Clinically Tested to prevent many oral care issues including bad breath, cavities, enamel erosion, tartar, plaque, stains, bacteria on gums. This formula contains a unique system that stabilises our active ingredient and is designed for superior performance*.

*vs. Non-antibacterial toothpaste.

Colgate Total Active Prevention

3x more effective at fighting a root cause

3x more effective at fighting tartar, cavities, and bad breath based on bacterial plaque reduction vs. non-antibacterial fluoride toothpaste with 3 months continued.

Colgate Total Active Prevention

Colgate Total Active Prevention Original Toothpaste. Clinically Tested. 24 Hour Antibacterial Protection*. 3X More Effective at Fighting a Root Cause**.

Colgate Total Active Prevention Original Toothpaste.
Clinically Tested
24 Hour Antibacterial Protection*
3X More Effective at Fighting a Root Cause**
A multibenefit toothpaste


Helps prevent many oral care issues^. This formula contains a unique system that stabilises our active ingredient and is designed for superior^^ performance.

Size: 40g

Flavour: Mint

Directions for use:
Brush thoroughly at least twice a day or as directed by your dental professional. Do not swallow. Rinse with a small amount of water. Not recommended for children 6 years or less. Colgate recommends specially formulated Colgate children's toothpaste. Up to 12 hours of protection against bacteria with 4-weeks continuous use.

*2x daily (every 12 hours) brushing with 4 weeks continued use.
**Fight tartar, cavities and bad breath based on bacterial plaque reduction vs. non-antibacterial fluoride toothpaste with 3 months continued use.
^bad breath, cavities, enamel erosion, tartar, plaque, stains, bacteria on gums.
^^vs. a non-antibacterial fluoride toothpaste.
New reformulation available from February 2025

We've switched to a recyclable tube & carton! Follow local council guidelines for recycling. HDPE 2 plastics or recycle with TerraCycle. Active Prevention

Product Claims: Helps prevent many oral Care Issues (bad breath, cavities, enamel erosion, Tartar, plaque, stains, bacteria on gums ). The formula contains a unique system that stabilises our active ingredient and is designed for superior (vs a non-antibacterial fluoride toothpaste) performance

Boxed Contents: 1 Toothpaste

Size: 40g

KEY FEATURES

• - 3X MORE EFFECTIVE AT FIGHTING A ROOT CAUSE OF ORAL HEALTH ISSUES: (Fight tartar, cavities and bad breath based on bacterial plaque reduction vs. non-antibacterial fluoride toothpaste with 3 months continued use.)
• - 24 HOUR ANTIBACTERIAL PROTECTION: When used 2x daily (every 12 hours) brushing with 4 weeks continued use.
• - CLINICALLY TESTED: Helps prevent many oral care issues (bad breath, cavities, enamel erosion, tartar, plaque, stains, bacteria on gums).
• - ACTIVE PREVENTION: This formula contains a unique system that stabilises our active ingredient and is designed for superior performance (vs. a non-antibacterial fluoride toothpaste).
• - STRENGTHENS ENAMEL: Helps strengthen, reharden and protect enamel to prevent erosion.

Not recommended for children 6 years or less. Colgate recommends specially formulated Colgate children's toothpaste.

Sorbitol, Water, Hydrated Silica, Glycerin, Flavour, Sodium Lauryl Sulfate, Tetrasodium Pyrophosphate, Cellulose Gum, Potassium Nitrate, Xanthan Gum, CI 77891, Stannous Fluoride, Sodium Saccharin, Cocamidopropyl Betaine, Sodium Fluoride.
Contains Stannous Fluoride and Sodium Fluoride(equiv.1450ppm F).

Contains: Stannous Fluoride and Sodium Fluoride (equiv. 1450 ppm F).

Brush thoroughly at least twice a day or as directed by your dental professional. Do not swallow. Rinse with a small amount of water.

Storage Temperature: Store below 30°C.

RECYCLABLE INFORMATION

Follow local guidelines for recycling HDPE 2 plastics or recycle with TerraCycle.

Recyclable Packaging?: Yes

Recycling Code: 2 PEHD or HDPE