January 2025

L'Oreal Paris Preference Vivids Permanent Hair Colour 9.213 Melrose (Rose Gold)

Product ID: 2707233

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$23.99

$4.00 Off RRP

Don't Pay RRP $27.99

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L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold
L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold

Preference Vivids
Be BOLD, choose bold colours.


The Preference Vivids range By L'oreal Paris is our most innovative expertise in bold colours. The formula is infused with a blend of powerful pure dyes selected by our hair colour experts for ultra-vibrant colours. Achieve up to 3X shinier hair with Pr?f?rence ultra vibrant colours, featuring light reflecting dyes, for a luminous colour full of reflects.*

Made for all hair types. The formula comes in a gel texture and 150ml mix kit to provide an easy and even application.


*Instrumental test

**if the shine protect conditioner is applied weekly).

7 Vivid colours, inspired by fashion

L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold
L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold
L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold

What's Included

Pr?f?rence Vivids comes with colouring gel, a developer cream, and the Shine Protect Conditioner, everything you need to achieve Vivid salon results at home.

L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold

Step One: Colouring Gel
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Infused with a blend of powerful dyes selected by our hair colour experts for an ultra-vibrant shade with luminous reflects.

L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold

Step Two: Developer Cream


Help develop your ultra, vibrant luminous colour with this easy developer cream application.

L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold

Step Three: Shine Protect Conditioner


Deeply conditioning care enriched with UV filters and Vitamin E. Use week after week to maintain the radiance of your coloured hair from up to 8 weeks.

Care for your vivid hair

L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold

L'Oreal Paris Preference Vivids

Pr?f?rence Vivids comes with a Shine Protect Conditioner, which you can use week after to week to maintain the radiance of your newly coloured hair.

L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold

L'Oreal Paris Elvive Colour Protect Shampoo


L'Or?al Paris Elvive Colour Protect shampoo seals colour inside the fibre, protects against UV rays and deeply nourishes to prolong colour, radiance & shine.

L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold

L'Oreal Paris Elvive Colour Protect Conditioner


L'Or?al Paris Elvive Colour Protect conditioner seals colour inside the fibre, protects against UV rays and deeply nourishes to prolong colour, radiance & shine.

L'Or?al Paris Pr?f?rence Vivids 9.213 Rose Gold

L'Oreal Paris Elvive Colour Protect Wonder Water


In 8 seconds, fights against the effects of time on your coloured hair. 5X more shine, 8X more hydration, up to 97% stronger coloured hair*
*Consumer use test on 150 women.

• High impact vivid colours

• Formula is infused with a blend of powerful pure dyes selected by hair colour experts for ultra-vibrant colours.
• Achieve up to 3X shinier hair with light reflecting dyes and a luminous colour full of reflects. *Instrumental test
• Up to 8 weeks of radiant colour (*if the shine protect conditioner is applied weekly).
• Available in 7 high impact, bold fashion colours.