January 2025

WellnessBeauty

The Iced Strawberry Matcha Recipe You’ve Been Asking For

9 Feb '26

4 min read

First seen at VITAL PROTEINS ALLURE™ Collagen launch at Atki – these collagen-infused recipes took off on socials – and now you can make them at home.

2025, Q4 | BAU - Vital Proteins | Iced Strawberry Matcha Recipe | Hero Banner (Media)

VITAL PROTEINS recently launched its latest innovation, ALLURE™ Collagen Powder, with a waterfront event at Atki which was transformed into a soft-pink, market-style space. Hosted by Miranda Brady, the afternoon brought some beautiful familiar faces to try the new strawberry-lemon firsthand. On the menu? Collagen-infused matcha lattes, iced teas, and smoothie bowls – each showcasing easy ways to incorporate ALLURE™ Collagen into an everyday routine.

The formula

Meet your new favourite scoop-and-go ritual. The new ALLURE™ Collagen Powder blends collagen peptides, hyaluronic acid, and biotin to support healthy skin and hair* all wrapped in a delicious strawberry-lemon flavour that tastes like summer. Stir it into your morning matcha, shake it through a smoothie, or add it to your post-Pilates iced tea – it’s wellness in every sip.

Three smiling friends enjoying colorful smoothies outdoors, wearing casual summer outfits including denim and polka dots.

Our socials blew up with requests for the recipes — we’re sharing the favourites to recreate at home.

Hand holding green matcha drink in plastic cup with pink Vital Proteins Collagen Powder packaging in background.

Iced Strawberry Matcha

Add strawberry coulis to the bottom of a cup and fill with ice. Top with oat or almond milk. In a separate bowl, whisk the matcha and collagen powder with 30 ml of hot water until smooth, then strain to avoid lumps. Pour over the milk, add a straw, and serve.

Pink Vital Proteins smoothie bowl with fresh fruit and nuts, shown next to recipe card featuring fruit illustration.

Smoothie Bowl

Blend until creamy, top generously with seasonal fruit, and pretend you’re back at Atki.

Pink protein powder container with "Vital Proteins" collagen supplement label, resting on ice in a glass bowl.

Iced Strawberry Lemon Tea

Steep the green tea in hot water and allow it to cool. In a shaker, combine the tea, strawberry purée, lemon juice, and ALLURE™ Collagen Powder. Shake well, pour over ice, and serve.

Your new wellness routine starts here

From the waterfront to your kitchen bench, VITAL PROTEINS ALLURE™ Collagen Powder makes wellness-from-within simple – one scoop at a time. Shop in-store or online now at Chemist Warehouse.

*VITAL PROTEINS® ALLURE™ Collagen Powder is a supplemented food. Consume as part of a healthy balanced diet containing a variety of foods. Collagen provides protein for tissue building and repair. Biotin supports healthy skin and hair.

Sponsored content in partnership with VITAL PROTEINS® ALLURE™ Collagen Powder.

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